Personalization for the Physical Store
Personalization is commonplace in the online world where it can be done with relative ease. Previous purchases, browsing history, clicked ads, and many other sources allow e-commerce sites to increase sales by personalizing each visitor’s experience.
In contrast, personalization can be very difficult to do in the physical store. Even technologies such as apps or beacons that have the potential to personalize content often suffer from low adoption rates and shopper apathy.
eyeQ’s fully aware and responsive displays solve these problems with a solution offering universal reach, engaging personalization for shoppers, and valuable insights for retailers and brands. eyeQ accomplishes this while respecting shopper privacy, capturing zero personally-identifiable information without explicit consent.
Founded in 2012, eyeQ is a fast growing venture-backed company headquartered in Austin, Texas.